How to Add a Product Video to Your Amazon Listing in Your Amazon Store

As an Amazon seller, you already know how important it is to have high-quality product photos in your listings. But did you know that adding a product video to your Amazon store can increase your sales and conversions even further?

According to Amazon, products with videos have higher conversion rates compared to those without videos. So, if you want to stand out from your competition and increase your sales, adding a product video to your Amazon store is a must.

Conversions skyrocket on stores that have product videos.

Here's a step-by-step guide on how to add a product video to your Amazon listing in your Amazon store:

Step 1: Create Your Amazon Product Video

Before you can add a product video to your Amazon listing, you need to create one. The first step is to create a high-quality video that showcases your product and highlights its features and benefits. You can either create the video yourself or hire a professional video production company to do it for you. Check out Relephant Studios's Amazon Product video service. Make sure your video is clear, concise, and engaging to keep your potential customers interested.

Step 2: Prepare Your Video for Amazon

Once you have your product video ready, you need to prepare it for Amazon. Amazon has certain requirements for product videos, so make sure your video meets the following criteria:

• The video must be in one of the supported formats: .mp4, .mov, or .avi.

• The video must be between 30 seconds and 15 minutes long.

• The video must have a resolution of at least 1280 x 720 pixels.

• The video must not contain any watermarks or logos.

Step 3: Upload Your Video to Amazon

After you have prepared your video for Amazon, you can upload it to your Amazon listing. Here are the steps to do so:

1. Go to your Amazon seller account.

2. Click on "Inventory" and select "Manage Inventory."

3. Find the product you want to add the video to and click on "Edit" next to it.

4. Scroll down to the "Product Video" section and click on "Upload Video."

5. Select the video file from your computer and click on "Open."

6. Wait for Amazon to upload and process your video.

Step 4: Preview Your Video

Once your video has been uploaded and processed by Amazon, you can preview it to make sure it looks and works correctly. Here's how:

1. Go to your Amazon listing and scroll down to the "Product Video" section.

2. Click on "Preview" next to the video.

3. Check to make sure the video plays correctly and is of good quality.

4. Step 5: Publish Your Video

After you have previewed your video and confirmed that it looks and works correctly, you can publish it to your Amazon listing. Here's how:

1. Go back to your Amazon seller account and select "Manage Inventory."

2. Find the product you want to publish the video to and click on "Edit" next to it.

3. Scroll down to the "Product Video" section and click on "Publish Video."

Congratulations! You have now added a product video to your Amazon listing in your Amazon store.

With a high-quality product video, you can boost your sales and conversions, and stand out from your competition. So, go ahead and create an engaging product video and follow these steps to add it to your Amazon listing today.